From Yangon to Bangkok: The Career Journey of Phone Myint Htwe (Leon)

Phone Myint Htwe (Leon) is a dynamic young professional whose journey spans grassroots youth leadership, cross-border education, and multi-industry marketing roles. From volunteering with U.S. Embassy-backed programs in Myanmar to leading creative campaigns for global events in Thailand, Leon has consistently blended purpose-driven communication with strategic execution. With a foundation in civic engagement and a double major in Marketing and Finance from Assumption University, his story reflects resilience, adaptability, and a passion for creating meaningful impact—whether through storytelling, brand development, or empowering the next generation of changemakers.

Early Career & Civic Engagement (2019-2021)

Phone Myint Htwe (Leon) began his professional journey with a strong focus on youth leadership, civic education, and communication. In 2019, he was selected as a Program Volunteer for the English Language Program (ELP) in Yangon—an initiative by World Learning and the U.S. Embassy in Burma. The program empowered underserved Myanmar youth with English language skills, leadership training, and civic values. Leon facilitated classroom activities and peer-led discussions that promoted public speaking and cross-cultural awareness.

In 2020, Leon served as a Program Officer at the River Conversation Club hosted by the American Center Yangon, continuing his commitment to youth dialogue and global awareness. That same year, during the COVID-19 pandemic, he worked across various youth organizations in Myanmar as a Program Director, Webinar Moderator, Public Speaker, and Content Writer, delivering virtual empowerment programs and education campaigns.

Alongside his volunteer work, Leon freelanced as a Marketing Strategist for a Creative Film Production company, managing social media, branded storytelling, and promotional campaigns for cultural short films and media projects.

Academic Growth & Regional Experience (2021-2022)

In 2021, Leon joined MyanLearn, a growing edtech startup in Myanmar, as a Marketing Intern. He contributed to digital campaigns, conducted market research, and developed content to enhance access to online education for Myanmar learners.

Motivated to pursue international academic and professional development, Leon relocated to Thailand in 2021 to study at Assumption University, majoring in Marketing and Finance. This transition opened doors to new leadership opportunities and regional networking.

In 2022, Leon was appointed Local Committee Vice President of Marketing at AIESEC in Thailand, where he led the brand strategy for the “Global Volunteer” program, managed three social media platforms, and mentored over 200 students across Thailand. He also led marketing for national youth conferences and outreach campaigns.

Later that year, he became Head of Public Relations at the Assumption University Myanmar Student Community (AUMSC), building community partnerships, enhancing student engagement, and promoting Myanmar cultural representation on campus.

Creative Leadership & Media Experience (2023)

In 2023, Leon took on the role of Director of Graphic Design and Media at the Assumption University Student Organization (AUSO). He led the creative direction and PR strategy for over 15 university events, grew AUSO’s digital presence to 9,500+ followers, and developed content that energized student participation and school spirit.

Later in the year, he joined The Thaiger, a prominent English-language media outlet in Thailand, as a Content Writer Intern. He created lifestyle, travel, and cultural articles, optimized for SEO, contributing to audience growth and editorial performance.

Professional Marketing Roles (2024-Present)

In 2024, Leon joined Niramit Creations, one of Thailand’s premier luxury event companies, as a Marketing Intern. He led digital content planning and social media campaigns for international events including the 74th FIFA Congress 2024 and Agoda’s Swag Store Opening, while also supporting destination wedding operations.

Later that year, he interned as an Account Executive at Ascend Group (TrueMoney Wallet), one of Southeast Asia’s top fintech brands. He led a referral program, assisted users in navigating the app, and provided strategic suggestions based on user engagement insights to improve customer satisfaction and retention.

Currently, Leon serves as a Content Specialist at Spokes Jewelry Services, Thailand’s No. 1 OEM jewelry manufacturer. He oversees digital marketing strategy, content creation, and brand development for three sub-brands. His role involves cross-functional collaboration, SEO, social media management, and storytelling that elevates brand visibility across regional and global markets.

Awards & Achievements

Leon’s achievements reflect a consistent pattern of excellence—both academically and professionally. From winning national awards to representing Myanmar in international leadership programs, his journey is marked by impact, recognition, and a deep commitment to personal and community growth.

Academic & Leadership Distinction

• 🏆 Student of the Year 2024 (Albert Prize – Assumption University)
  Awarded to the most outstanding student for academic excellence, leadership, and contributions to the university community.
  
  
• 🏆 Best Student for Multi-Cultural Promotion 2024 (Albert Prize – Assumption University)
  Recognized for promoting cross-cultural understanding and engagement on campus through creative and inclusive initiatives.
  
  
• 🏆 Best International Project Award 2023 (Albert Prize – Assumption University)
  Received for leading and delivering a high-impact university project with global scope and collaboration.
  
  
• 🏅 AU Student Leader Recognition 2023
  Presented by the President of Assumption University for Leon’s dedication and leadership as Director of Graphic Design & Media at AUSO.
  
  
• 📜 The Rector’s Certificate of Honour 2022
  Honored for achieving outstanding academic performance in the early stages of his university journey.

ASEAN-Level Recognition & Global Impact

• ASEAN Social Impact Program 2024 (Ho Chi Minh City, Vietnam)
  Selected as the only Myanmar delegate among 700+ applicants from 11 countries. Organized by USAID Vietnam and Fulbright Vietnam University.
  🏅 Awarded “Best Team Award” by Fulbright Vietnam University.
  
  
• ASEAN Foundation Model ASEAN Meeting (AFMAM) Plus Japan 2023 (Jakarta, Indonesia)
  Chosen as one of six Myanmar representatives among 1,000+ applicants across ASEAN and Japan.
  🏆 Won “Best Social Media Challenge Award” presented by the Head of Communications, ASEAN Foundation.
  
  

Business Strategy & Competitive Excellence

• Finalist – GEC Global E-commerce Challenge 2024
  Competed on a global stage showcasing e-commerce innovation and marketing strategy.
  
  
• Top Delegate – Startathon Thailand 2024 by SEA Bridge
  Collaborated on startup and tech innovation challenges alongside Southeast Asia’s top talents.
  
  
• University Representative – CMCC Capital Market Case Competition (2023 & 2024)
  Demonstrated strong financial analysis and capital market understanding.
  
  
• National Finalist – KPMG U-REAL Business Case Competition 2024
  Analyzed and pitched innovative business solutions as part of a multidisciplinary team.
  
  
• Champion – Strategy First Debate Competition 2021
  Recognized for exceptional public speaking, logic, and persuasion skills in a national debate forum.
  
  
• 2nd Runner-Up – Myanmar Business Plan Contest 2020
  Awarded for a practical and innovative business model pitched to local entrepreneurs and business leaders.
  
  

Creative & Social Campaigns

• Finalist – Financial Inspirational Short Film Competition 2023
  Organized by Thailand’s Government Savings Bank (GSB), highlighting financial literacy through storytelling.
  
  

Each award is a milestone in Leon’s journey—from leading multicultural campaigns and acing business cases to representing Myanmar on global platforms. These accolades not only validate his skillset but also his mission to drive meaningful impact through marketing, leadership, and collaboration.

Licenses & Certificates

HubSpot Certificates

• SEO 
• SEO II 
• Email Marketing Software
• Email Marketing 
• Content Marketing 
• Digital Marketing 
• Social Media Marketing